Description

Bayerische Motoren Werke AG, BMW, is a Germany multinational company that produces premium automobile and motorcycles. Founded in 1916 as an aircraft engine manufacturer, BMW is one of the largest producer in the luxury / premium segment.

History

Founded in 1916, the company was renamed to BMW in 1922. Its first product was an inline-6 aircraft engine during WWI. After the war, BMW produced industrial products, including a motorcycle that was launched in 1923. In 1928, BMW built its first automobile.
During WWII, BMW manufactured aircraft engines as well as motorcycle and automobiles. Due to its involvement in the war effort, BMW's factories were heavily bombed, and the company was banned from making motor vehicles for years.
BMW resumed motorcycle production in 1948 and car production in 1952. The company went through a renaissance in the 1970s and 1980s. In the 1990s, it purchased the Rover Group, from which it still retains the Mini brand, and the rights to the Rolls Royce brand.

Current Lineup

BMW's vehicle lineup has dramatically expanded in the last two decades to include a large selection of cars and crossovers:
  • 1 Series hatchback
  • 2, 3, 4, 5, 6, 7, 8 Series & M3, M5, M8 sedans
  • 3, 5 Series wagons
  • 4, 8 Series & M4, M8 coupes
  • 4, 8 Series, Z4, & M4 convertibles 
  • X1, X2, X3, X4, X5, X6, X7, X3 M, X4 M, X5 M, X6 M crossovers (marketed as "Sports Activity Vehicles" and SUVs)
  • i3 electric hatchback
  • iX3 electric crossover

Scores

3.5
Innovation
Design
Service
Value
Was once a great brand
kylele on 16 May 2020

Products

Articles

BMW iX3 Review Rundown thumbnail

BMW iX3 Review Rundown

iX3 is the first BMW model to be produced in China for export to key markets. Based on the same CLAR platform as petrol, diesel, and plug-in hybrid versions of ...
21 Mar 2021
BMW M5 (F90, 2020 facelift) Review Rundown thumbnail

BMW M5 (F90, 2020 facelift) Review Rundown

The F90 BMW M5 is based on the G30 5 Series sedan. For its 2020 facelift, BMW has introduced a host of mechanical and aesthetic updates. BMW has dialed up the c...
21 Mar 2021
BMW 4 Series (2nd, G22) Review Rundown thumbnail

BMW 4 Series (2nd, G22) Review Rundown

The second-generation BMW 4 Series Coupe (G22) departs from its predecessor in embracing clear differentiation from the BMW 3 Series on which it is based: Notab...
21 Mar 2021
BMW 5 Series (G30/G31 Facelift) Review Rundown thumbnail

BMW 5 Series (G30/G31 Facelift) Review Rundown

The facelifted BMW 5 Series Sedan (G30) and Touring (G31) comes with either 48V mild-hybrid technology, hybrid, or plug-in hybrid drivetrain, with a large selec...
21 Mar 2021

Reviews

kylele published on 16 May 2020
3.5
Innovation
Design
Service
Value
Was once a great brand
BMW has been going downhill for some years now. Are they going to add x8 soon? 9 series? grand coupe? Too many models, too few good ones. In the old days, an M5 was something special. Now every diesel ecobox gets an M...
likes

Comments

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