Sony X90J BRAVIA XR Full-Array LED 4K TV (2021)

MSRP 1100 USD85% Neofiliac80% External
Keywords: 4kandroid-tvbraviaces-2021full-array-ledipssonytv

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Product Overview

Sony X90J is a full-array LED 4K smart TV in Sony's 2021 BRAVIA XR-series. Alongside the higher-spec'd X95J, the X90J is part of Sony's 2021 MASTER Series.
The BRAVIA XR-series is powered by Sony's new Cognitive Processor XR that is able to analyze an array of features simultaneously to produce unprecedented audio and video processing. This elevates contrast, color reproduction, and dynamic range. The Cognitive Processor XR also improves 4K upscaling and image smoothing more effectively as before.
Like its predecessor the XH90 / X900H, the X90J features full-array LED for precise local dimming. The X90J also continues to carry X-balanced speakers found in Sony's wireless speakers: they offer high-quality sound reproduction in a thin chassis.
Unsurprisingly, the X90J comes with Google Assistant and Apple AirPlay / HomeKit. It also has Chromecast built-in.
Sony refreshed its smart TV lineup at CES 2021, during which it introduced the new BRAVIA XR-series.

Ratings

What we found**

Neofiliac score 85% (not directly comparable across industries)
Pros
  • High screen-to-body ratio
  • Full-Array LED local dimming
  • Supports Dolby Vision, HDR10, and HLG (Hybrid Log Gamma)
  • Exceptional 5600:1 contrast ratio
  • 10-bit display panel
Cons

    What external reviewers found***

    External score 80% (not directly comparable across industries)
    Pros
    • Great picture quality
    • Good color accuracy
    • Outstanding contrast ratio and full-array local dimming
    • Excellent motion handling
    Cons
    • Limited viewing angles
    • Lacks a CMS
    • No Dolby Vision
    • No HDMI 3.1 ports
    • No Dolby Atmos
    • Narrow viewing angles
    Read More

    Price Comparison

    Specifications

    65"75"50"75"50"65"55"55"

    Connectivity

    Ports2x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x AV Composite In 3.5 mm jack, 1x 3.5 mm Audio Out, 1x Optical Audio Out, 1x Cable/Antenna In (F-type female), 2x USB, 1x RS232 (C), 1x Ethernet RJ452x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x AV Composite In 3.5 mm jack, 1x 3.5 mm Audio Out, 1x Optical Audio Out, 1x Cable/Antenna In (F-type female), 2x USB, 1x RS232 (C), 1x Ethernet RJ452x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x AV Composite In 3.5 mm jack, 1x 3.5 mm Audio Out, 1x Optical Audio Out, 1x Cable/Antenna In (F-type female), 2x USB, 1x RS232 (C), 1x Ethernet RJ452x HDMI 2.0, 2x HDMI 2.1, 1x CI+ 1.4, 1x Satellite In (Sub; F-type female), 1x Optical Audio Out, 1x AV Composite In 3.5 mm jack, 1x Satellite In (Main; F-type female), 2x USB, 1x 3.5 mm Audio Out, 1x Ethernet RJ45, 1x Antenna (RF) (female)2x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x CI+ 1.4, 1x Satellite In (Sub; F-type female), 1x Optical Audio Out, 1x AV Composite In 3.5 mm jack, 1x Satellite In (Main; F-type female), 2x USB, 1x 3.5 mm Audio Out, 1x Ethernet RJ45, 1x Antenna (RF) (female)2x HDMI 2.0, 2x HDMI 2.1, 1x CI+ 1.4, 1x Satellite In (Main; F-type female), 1x Optical Audio Out, 1x AV Composite In 3.5 mm jack, 1x Satellite In (Sub; F-type female), 2x USB, 1x 3.5 mm Audio Out, 1x Ethernet RJ45, 1x Antenna (RF) (female)2x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x CI+ 1.4, 1x Satellite In (Main; F-type female), 1x Optical Audio Out, 1x AV Composite In 3.5 mm jack, 1x Satellite In (Sub; F-type female), 2x USB, 1x 3.5 mm Audio Out, 1x Ethernet RJ45, 1x Antenna (RF) (female)2x HDMI 2.0 (CEC), 2x HDMI 2.1, 1x AV Composite In 3.5 mm jack, 1x 3.5 mm Audio Out, 1x Optical Audio Out, 1x Cable/Antenna In (F-type female), 2x USB, 1x RS232 (C), 1x Ethernet RJ45
    Wireless ConnectivityWiFi 5 + Bluetooth 4.2 + WiFi Direct + DLNA

    Construction

    CameraNo
    ColorsBlack
    VESA Mount300 x 300 mm300 x 300 mm200 x 200 mm300 x 300 mm200 x 200 mm300 x 300 mm300 x 300 mm300 x 300 mm

    Dimensions

    Bezels94.78% screen-to-body ratio95.07% screen-to-body ratio93.01% screen-to-body ratio95.07% screen-to-body ratio93.01% screen-to-body ratio94.78% screen-to-body ratio93.88% screen-to-body ratio93.88% screen-to-body ratio
    Size | Depth2.8 in / 71 mm w/o stand, 13.31 in / 338 mm w/ stand2.87 in / 73 mm w/o stand, 16.14 in / 410 mm w/ stand2.76 in / 70 mm w/o stand, 11.26 in / 286 mm w/ stand2.87 in / 73 mm w/o stand, 16.14 in / 410 mm w/ stand2.76 in / 70 mm w/o stand, 11.26 in / 286 mm w/ stand2.83 in / 72 mm w/o stand, 13.31 in / 338 mm w/ stand2.8 in / 71 mm w/o stand, 13.31 in / 338 mm w/ stand2.8 in / 71 mm w/o stand, 13.31 in / 338 mm w/ stand
    Size | Height32.83 in / 834 mm w/o stand, 35.63 in / 905 mm w/ stand37.87 in / 962 mm w/o stand, 40.94 in / 1040 mm w/ stand25.55 in / 649 mm w/o stand, 28.15 in / 715 mm w/ stand37.87 in / 962 mm w/o stand, 40.94 in / 1040 mm w/ stand25.55 in / 649 mm w/o stand, 28.15 in / 715 mm w/ stand32.83 in / 834 mm w/o stand, 35.63 in / 905 mm w/ stand27.99 in / 711 mm w/o stand, 30.87 in / 784 mm w/ stand27.99 in / 711 mm w/o stand, 30.87 in / 784 mm w/ stand
    Size | Width57.17 in / 1452 mm65.94 in / 1675 mm44.06 in / 1119 mm65.94 in / 1675 mm44.06 in / 1119 mm57.17 in / 1452 mm48.54 in / 1233 mm48.54 in / 1233 mm
    Weight22.9 kg / 50 lbs w/o stand33.3 kg / 73 lbs w/o stand13.5 kg / 30 lbs w/o stand , 19 kg / 42 lbs w/ stand33.3 kg / 73 lbs w/o stand13.5 kg / 30 lbs w/o stand , 19 kg / 42 lbs w/ stand22.9 kg / 50 lbs w/o stand17.4 kg / 38 lbs w/o stand17.4 kg / 38 lbs w/o stand

    Display

    Aspect Ratio16:9
    Brightness500 nits / 650 nits (peak)
    Contrast Ratio5600:1 (static)
    Display BacklightDirect LED (Full-Array Local Dimming)
    Display Color Depth10 bits, 1073741824 colors
    Display Diagonal65" (64.53 in / 1639 mm)75" (74.53 in / 1893 mm)50" (49.49 in / 1257 mm)75" (74.53 in / 1893 mm)50" (49.49 in / 1257 mm)65" (64.53 in / 1639 mm)55" (54.65 in / 1388 mm)55" (54.65 in / 1388 mm)
    Display TypeVA
    Input Lag11 ms
    Pixel Density68 ppi59 ppi89 ppi59 ppi89 ppi68 ppi80 ppi80 ppi
    Pixel Pitch0.372 mm0.43 mm0.285 mm0.43 mm0.285 mm0.372 mm0.315 mm0.315 mm
    Refresh Rate100 Hz / 120 Hz100 Hz / 120 Hz100 Hz / 120 Hz40 Hz ~ 120 Hz40 Hz ~ 120 Hz40 Hz ~ 120 Hz40 Hz ~ 120 Hz100 Hz / 120 Hz
    Resolution4K (3840x2160)
    Response Time11 ms (avg)
    Viewing Angle178° H / 178° V

    Function

    HDRDolby Vision, HDR10, HLG (Hybrid Log Gamma)
    Operating Humidity10 % ~ 80 %
    Operating SystemAndroid 10
    Operating Temperature0 °C ~ 40 °C , 32 °F ~ 104 °F
    TunerAnalog (NTSC/PAL/SECAM), ATSC, ATSC 3.0, Clear QAM
    VideoXR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...XR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...XR Picture, XR Triluminos Pro, XR Super Resolution, Apple HomeKit, XR Clarity, XR 4K Upscaling, XR Motion Clarity, XR HDR Remaster, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Voice command, Live Color Technology, XR...XR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...XR Picture, XR Triluminos Pro, XR Super Resolution, Apple HomeKit, XR Clarity, XR 4K Upscaling, XR Motion Clarity, XR HDR Remaster, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Voice command, Live Color Technology, XR...XR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...XR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...XR Contrast Booster 5, XR Super Resolution, XR Smoothing, Apple HomeKit, XR 4K Upscaling, Voice command, XR Picture, XR Clarity, Bravia Core, Light Sensor, Dual Database Processing, Dynamic Contrast Enhancer, Pixel Contrast Booster, Live Color Technolo...

    Performance

    Energy EfficiencyG
    Power Consumption0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)0.5 W (sleep)

    Production

    AccessoryVoice remote control
    Debut2021
    Model NameXR-65X90JXR-75X90JXR-50X90JXR-75X90J EAXR-50X90J EAXR-65X90J EAXR-55X90J EAXR-55X90J

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    Launch Comparison
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    3rd-Party Review Videos

    External Reviews

    cnet[1]

    Reviewer score 85%
    Reviewers from cnet have found the following***:
    The Sony X90J delivered an excellent HDR image. While it didn't match the impact of the other two, both of which looked consistently brighter. The Sony was more pleasing with mixed theatrical content and also showed less blooming. CNET is no longer publishing advanced picture settings for any TVs we review.
    Find the original article here.
    Pros
    • Excellent HDR image quality
    • Low input lag
    • Good color accuracy
    Cons
    • Lacks a CMS

    rtings[2]

    Reviewer score 66%
    Reviewers from rtings have found the following***:
    The Sony X90J is a great TV for most uses. It's best suited for watching movies and HDR content due to its high contrast ratio, full-array local dimming, and high HDR brightness. It has low input lag, fast response times, and a 120Hz refresh rate, making it a great choice for gaming. However, you'll have to wait a bit for its advertised VRR support.
    Find the original article here.
    Pros
    • Outstanding contrast ratio and full-array local dimming
    • Low input lag
    • Good color gamut even though it isn't technically a wide gamut
    • Great response time to deliver clear images in fast-moving scenes
    • Upscales lower resolution content well and can remove...
    Cons
    • Narrow viewing angles
    • Doesn't support 4k @ 120Hz in Dolby Vision

    t3[3]

    Reviewer score 82%
    Reviewers from t3 have found the following***:
    Sony X90J is a great mid-range TV for its price, offering terrific picture quality, decent black levels, smooth motion and nice usability. It runs on the all-new Google TV platform, offering users a refreshed home screen that's populated with content from a variety of streaming and catch-up services. But it has one of the glariest screens we've seen in a while, and the lack of VRR at launch will be disappointing to hardcore gamers. While its speakers do a decent job, they could stand to be a bit punchier.
    Find the original article here.
    Pros
    • Great picture quality
    • Excellent upscaling
    • Google TV platform
    Cons
    • No VRR
    • No Dolby Vision

    techradar[4]

    Reviewer score 91%
    Reviewers from techradar have found the following***:
    For a mid-range TV without any attached soundbar, the Sony X90J is surprisingly powerful in the sound category. Using only two 10W full range drivers and two side tweeters, the X 90J delivers convincing and clear audio that, largely, sounds very good. While simulated 3D audio is never quite as good as a full Dolby Atmos setup – it's not even close. The TV does an incredible job taking HD content and upscaling to 4K, and native 4K HDR content – especially those shot in Dolby Vision – look exceptionally beautiful.
    Find the original article here.
    Pros
    • Superb picture quality
    • Dolby Vision and 4K HDR support
    • Improved contrast control
    Cons
    • No HDMI 3.1 ports
    • No Dolby Atmos

    whathifi[5]

    Reviewer score 81%
    Reviewers from whathifi have found the following***:
    The XR-50X90J’s Acoustic Multi-Audio speaker system joins its pictures in delivering a more aggressive experience than we’re used to experiencing with a 50-inch TV. This is especially true when it comes to the sort of density and expansion of sound associated with Dolby Atmos movie mixes. Despite the impressive headroom it typically sounds a little thin and bright to make some relatively high pitched sounds and vocals on occasion.
    Find the original article here.
    Pros
    • Impressive picture quality
    • Brightness first
    • Dolby Atmos support
    Cons
    • Backlight blooming
    • Limited viewing angles

    whathifi[6]

    Reviewer score 78%
    Reviewers from whathifi have found the following***:
    The X90J/X94J's measured approach is extremely well judged. Edges are more than sharp enough, with no hint of exaggeration. Detail levels are exemplary for a TV this big at this price. Motion processing is predictably excellent, and dialogue is both well projected and linked to the onscreen action.
    Find the original article here.
    Pros
    • Bright, punchy picture
    • Excellent motion handling
    Cons
    • Loud at high volumes

    User Reviews

    Comments

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    References

    1. ^ Sony X90J series review: Polished experience, excellent picture. [cnet]. https://www.cnet.com/reviews/sony-xr-65x90j-review/. 2021-06-30. Retrieved 2021-07-01.
    2. ^ Sony X90J TV Review. [rtings]. https://www.rtings.com/tv/reviews/sony/x90j. 2021-05-03. Retrieved 2021-06-13.
    3. ^ Sony X90J review: one of 2021's best mid-range 4K TVs. [t3]. https://www.t3.com/reviews/sony-x90j-review. 2021-06-08. Retrieved 2021-10-20.
    4. ^ Sony X90J (XR-65X90J) review. [techradar]. https://www.techradar.com/reviews/sony-x90j-xr-65x90j. 2021-06-03. Retrieved 2021-06-03.
    5. ^ Sony XR-50X90J TV review. [whathifi]. https://www.whathifi.com/reviews/sony-xbr-50x90j-tv. 2021-12-10. Retrieved 2021-12-13.
    6. ^ Sony XR-65X90J 65-inch TV review. [whathifi]. https://www.whathifi.com/reviews/sony-xr-65x90j-65-inch-tv. 2021-10-02. Retrieved 2021-10-05.

    The MSRP provided on this page may not apply to all regions equally. For the current price, please refer to the Price Comparison section.

    This page contains affiliate links to third-party merchants such as Amazon, eBay, and Rakuten. When you make a purchase using the supplied links, we will receive a commission.

    Scores are not directly comparable across industries.

    These key takeaways ("pros" and "cons") and summaries are identified from third-party reviews. They may differ from the original texts.

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